Are You Tired of Chlorine Damaging Your Hair?
Swimming is great for your health, but not so much for your hair. Chlorine, used to keep pools clean, can have harsh effects:
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But Why?!
The Science Behind:
But Why?! The Science Behind:
Chlorine Damage:
Protein Degradation: Hair is primarily made up of a protein called keratin. Chlorine can cause chemical reactions that degrade these proteins, leading to the weakening of hair structure. This degradation results in brittle, weak hair that is prone to breakage and split ends.
Cuticle Damage: The outermost layer of hair strands, known as the cuticle, can be lifted and damaged by chlorine exposure. A lifted cuticle creates a rough surface, leading to tangled, unmanageable hair and increased susceptibility to further damage.
Natural Oil Removal: Chlorine also strips away the natural oils that coat and protect hair strands. These oils help keep the hair flexible and moisturized. Without this protective layer, hair becomes dry and dull.
Salt Water Effects:
Hydration Loss: Salt water, like chlorine, can extract the natural moisture from your hair. The osmotic effect of salt draws water out of the hair, leading to dehydration, which can make hair brittle and stiff.
Ionic Stress: Salt, being a strong electrolyte, can also disrupt the ionic balance in the hair, further contributing to its structural weakness and enhancing the likelihood of damage and breakage.
The Implications on The Hair
Dryness and Brittleness
Chlorine strips natural oils from your hair and skin, leading to dry, brittle hair and flaky skin.
Itchy Scalp
The chemical can also cause your scalp to become dry and itchy.
Discoloration
Metals like copper in pool water can react with chlorine, turning your hair a greenish hue.
Introducing Our Three-Step Chlorine Defense System
1
Pre-Swim Conditioner
Protect: Apply our unique Pre-Swim Conditioner before diving in. This special formula creates a protective barrier around each hair strand, significantly reducing chlorine absorption.
Reduces Chlorine Absorption
Hydrates Dry Hair
HOW TO USE
HOW TO USE
2
Swimmers' Clarifying Shampoo
Purify: After your swim, wash away chlorine, saltwater, impurities, and any greenish tones with our Swimmers' Clarifying Shampoo. It is designed to cleanse deeply while being gentle on your hair and scalp.
Hydrates Dry Hair
Neutralizes Chlorine Scent
Relieves Dry Scalp
Eliminates
Chlorine & Saltwater
POST-Swim Conditioner
3
Restore and Refresh: Complete your routine with our Pre & Post-Swim Conditioner. It helps restore your hair's healthy texture and smoothness while removing any lingering chlorine odor, and saltwater, leaving your hair fresh-smelling and soft.
Hydrates Dry Hair
Restores Texture
Eliminates Chlorine & Saltwater
1
Pre-Swim Conditioner
Protect: Apply our unique Pre-Swim Conditioner before diving in. This special formula creates a protective barrier around each hair strand, significantly reducing chlorine absorption.
HOW TO USE